Written By Bonny Isselt.
Building a brand
You have great plans for the future of your blog website but don’t know where to begin.
By blogging, you can boost the number of visitors by 60%. Also, starting a blog is a great way to reach and promote your online stuff.
By using these branding guidelines, you are already making big steps.
Tip 1: Make a good first impression.
It takes about 50 milliseconds for users to judge if they like your site, so make use of the free branding opportunities.
Tip 2: Upload videos and photos that matter.
Your customers will remember 80% of what they see and 20% of what they read.
Uploading relevant media can attract readers, and that can boost your traffic.
Tip 3: Improve your profile and online navigation.
You want to have stress-free navigation; allow visitors to easily find what they’re looking for. If they can’t find it, they won’t buy it.
Add a – what’s new – category because your returning customers will want to see your latest stuff; they don’t want to browse your old material.
Tip 4: Have a unique idea.
Have an idea about your customers’ spending. What can you craft? What are your skills? What product do people secretly want?
It can be something as simple as an online shop with only clothes or your own creative product.
To be unique, you have to check your rivals and analyze their content or offers; you can get inspired and produce solutions or new products.
Also, watching the latest trends for the year in your niche and anticipate on it.
Tip 5: Create a strong unique selling point.
A selling point is your offers which you want to sell.
- Travel blogs must sell: locations, fun stuff, and have lots of bright pictures.
- Life style blogs must sell: user related offline products, fun and entertaining content, and useful stuff.
- Creative writing blogs must sell: informational content, easy to understand and must be good in explaining the toughest and most complex topics with the use of storytelling that breaks down obstacles.
You can use free marketing services to make big deals, craft your branding, and promote your creations to make those sales.
Get my free PDF about branding. Offer free stuff which can increase the value of your blog.
Tip 6: Create an about us page.
Your about us page is a short story that describes your business.
- 30% of visitors coming to a home page click to see the about page.
- 20% spend time reading that short story to be informed.
Tip 7: Develop a good SEO strategy.
Google searches about 2.2 trillion websites every day, but 90% of the users click only on the first 3 results.
So if your site or product ranks on the last page with bad results, you probably get limited or no direct searches.
Don’t copy text but grow your content organically; that means the modern way of content creation that is based on your efforts and that search engines, with their complex algorithm system, understand.
Check the SEO search ranking factors in my infographic.
Do you want to include the SEO infographic in your blog post?
Copy the URL below and paste it in your WordPress editor. Don’t you have WordPress? Don’t worry, you can use the same URL because this URL can be used in all blog editors.
Need help with this? → Contact me.
Tip 8: Use the reach of social media to promote.
If you want to reach higher or sell more, social media is a powerful way to gain more popularity.
- 37% support your business on Facebook
- 20% use Twitter
- Some follow blogs
There are several options for sharing your online content.
Conclusion
Making better use of your content demands a lot of practice and time. Better PageRank doesn’t happen overnight; get a real online view to update your blog writing.
With the help of social media and other business skills or graphics skill, you can put yourself in a thriving position.
Stay up to date for the next blog on building an image to boost your PageRank. By following me.
A strong online image can boost your brand and PageRank!
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